The case for being "AI Curious"
- Joe Zetzsche
- Apr 10
- 1 min read

I believe Kunal Gupta has exactly identified my experience in discussing the coming exponential explosion of AI led changes in our floral industry.
All too often I run across the "AI Confident", who have really good arguments for why AI won't have a large or fast impact on their business. They are (soon to be) dead wrong.
I also spend a lot of time talking to the "AI Confused", who are very interested in what I have to say, but just don't feel they know enough, or don't feel that the time for aggressive change is really necessary in their business yet. I completely agree that "hesitation carries a compounding cost"!! Many companies are very focused on improving their "tech stack" to get out of their "tech debt" of old systems and old controlling mechanisms in their warehouse, transportation, accounting, and procurement software. They see the burning need to move to newer technology that will at least be able to be a data set for AI. They don't see, however, that their hesitation to think AI first with a blank page to start this work, is only putting them further behind.
Please join me in being "AI Curious", and schedule a discussion with me to begin learning more about exactly how to imbed AI in your plans.
See Kunal's article here:
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